Scanmotion presents new website for 360-degree Hollow Man views, where clothing can be touched and interacted with using the mouse.

With the new website www.360-Grad-Fashion.de, Scanmotion presents a new internet site for Hollow Man views, touchable and in 360 degrees. Everyone has surely seen a Hollow Man view of a piece of clothing in an online shop before. There, a garment is shown that has been photographed on a mannequin, whereby the mannequin has been removed by retouching in most cases. The Hollow Man view of fashion is intended to give online customers the opportunity to better assess whether they like the garment or not. By capturing on a mannequin, the proportions are just as easy to recognize as the fit of the clothing. Does the dress fit rather tightly or loosely, how does the fabric fall, etc.

On 360-Grad-Fashion.de, however, they go a step further. While in a normal online shop 1 image is seen as a Hollow Man, sometimes even another for the back view, at 360-Grad-Fashion.de the views are created with 24 images, as a 360-degree photo. The advantages are obvious. The customer can ‘grab’ the garment with the mouse and rotate it themselves as they wish. They can actively do something in the shop and actively look at the garment with the mouse, as in a brick-and-mortar store. It doesn’t matter whether the customer is browsing from a mobile device or a PC. In addition to the better and more informative view of the clothing, the 360-degree fashion images also increase the dwell time on the web pages. This has positive effects on search engines.

After the photo shoot, 360-Grad-Fashion.de processes the fashion photos in a standard procedure in the areas of color, contrast, and sharpness, and then cuts them out. The 360-degree shots created in this way are then ready for direct integration into the shop system, according to customer requirements.

The 360-degree fashion photos are taken in HTML5 JavaScript and are visible on all mobile devices.

Scanmotion has been creating 360-degree product photos for online shops for years and is one of the most successful specialists in this special field. The 360-degree product photos are delivered ready for integration into the respective shop. The players for 360-degree product images supplied by Scanmotion allow viewing on any browser and mobile device, without the user having to download additional software or an app.

More information at: www.360-Grad-Fashion.de