Scanmotion, specialist for 360-degree photography of products, expands the possibilities of 360-degree product viewing on the internet.

For some time now, the service provider Scanmotion has been offering its 360-degree product photography customers the ability to present products not only on one axis, but also to incorporate “camera movements” across multiple levels over the product. To better see details, a magnifying function could be activated as is generally common. However, the size of the main product view was always anchored to the page design. Now, Scanmotion customers can additionally display a full-screen view in addition to the magnifying function if needed. The customer simply clicks on a corresponding icon in the 360-degree image view and then gets the item presented in full screen and in 360 degrees. If the products are captured with multiple levels, these are also displayed in full screen accordingly. This way, a customer can view the corresponding item in the largest possible size, independent of the website’s programming and the maximum size set therein. This significantly enhances the positive visual effect of a 360-degree image once again, further extends the visit time in the shop, and makes it easier for customers to assess the items and thus make a better-informed choice.

The player (HTML5) displays the products on all common browsers and mobile devices. The image data of the 360-degree photographs created by Scanmotion are delivered to customers optimized for the web and the player. Upon customer request, Scanmotion performs SEO optimization of the image designations.

For years, Scanmotion has been creating 360-degree images of products for online shops. The 360-degree product images / 3D product photos are delivered ready to be integrated into the respective shop. The players for 360-degree product images supplied by Scanmotion allow viewing on any browser and mobile device, without the user having to download additional software or an app.