There are basically almost no limits. Whether products of any kind, people with fashion or for the medical field, up to houses, airplanes and other large and heavy things. Everything can be depicted as a 360-degree product photo. Only the approach differs enormously in some cases. Smaller products are placed on electronically controlled turntables for the shots, centered and suitably illuminated for 360-degree product photography. A distinction is made between products to be placed and products to be hung. For standing products, up to 120 kg are usually feasible, for hanging products about 20 kg.

It becomes more complex with large products like houses or airplanes. These obviously cannot simply be placed on a turntable. Therefore, drones are usually used for capturing very large and heavy items, with which the 360-degree product photos are then realized. As another alternative, these shots can also be made with existing or to-be-created 3D models. In such cases, the necessary images can be rendered from 3D models. This way, 360-degree product photos can also be created when the product doesn’t even exist in reality yet. A huge advantage for sales.